- by Dana Ehrlich
You’ve probably heard the saying, “all real estate is local.” It’s a truism that refers to the unique qualities of neighborhoods and properties—and the importance of working with a real estate professional who intimately understands a local market.
The same claim can be made for real estate CLIENTS. Everyone who buys or sells property has unique needs.
This is especially true for later-in-life real estate transactions, which may include distinct challenges (floor plans that accommodate aging in place, estate planning considerations, special financing requirements, etc.).
If you’re a buyer or seller over the age of 50—or are assisting someone who is—there are several reasons to choose a real estate specialist who focuses exclusively on seniors (50+):
- An SRES® understands that the decision to sell can be difficult.
Selling a home can be an emotional time, potentially involving other life decisions. As an SRES® I understand the issues facing older adults. By taking a no-pressure approach, I can help you navigate your choices and may be able to suggest alternatives that help you stay in your home.
The reason I chose this focus for my business…it’s all about helping people.
- An SRES® can patiently support you though each step.
I will take the time needed to make you feel comfortable with the complex selling process. I understand the demands a sale can make on you, and I work hard to minimize them. I will tailor the marketing process to your specific needs, and be there when you need me.
- An SRES® will stick with you throughout the entire process.
I am only interested in looking out for your best interests through all aspects of your transition, not just the sale of your home. I’ve invested time in becoming an SRES® because I enjoy working with clients in your situation and helping others.
- An SRES® can draw upon a network of other professionals focused on 50+ clients.
I have already identified other helpful experts, including tax advisors, financial advisers and estate planners who can help you understand the financial consequences of selling your home; interior staging specialists and trade contractors to get your home prepared for showings; estate sale organizers, senior moving specialists and transitional coaches to deal with post-sale issues.
- An SRES® also has ties throughout the 50+ community.
I’m familiar with active adult and community service organizations throughout Los Angeles. I can provide referrals to a variety of resources at the local , as well as state and national level and on the Internet. I’m knowledgeable about local senior housing options and can refer you to another SRES® if you’re planning to move outside the area.
Helping people is my passion!
The Seniors Real Estate Specialist® (SRES®) designation is awarded by the SRES® Council, a subsidiary of the National Association of REALTORS® (NAR).